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| MI ON STAGE |
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| A POET |
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| OFFICIALS OF THE BOTTLING COMPANY |
THE
main hall of Habour Point, Victoria Island, Lagos, was last week filled to its
capacity with guests, including students, who stormed the facility for
Coca-Cola’s latest continental campaign titled, A Billion Reasons to Believe in Africa.
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| MI SIGNING THE I BELIEVE CHART |
The global campaign, which sees
happiness in everyday occurrences in the society, seeks to celebrate and
highlight the positive sides of Africa.
Anchored
by the witty comedienne, Helen Paul and Isaac Moses of Goge Africa, the event, besides showcasing diverse African culture
and reawakening the ‘I believe in Africa spirit’ in the Nigerian youths, had
generous doses of poetry, music and dance.
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| OMAWUMI |
The Kukere crooner, Iyanya; Mr. Incredible,
MI; and the sensational Omawumi displayed their musical prowess while young
poets SageBlack, Elizabeth Ole and Nonnie painted the good pictures of Africa
in their spoken words.
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| OMAWUMI |
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| A MODEL |
Other side attraction was a
fashion show by Touch of Magic, an award-winning fashion house that works with
African fabrics.
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| A MODEL |
Highlight
of the fun-filled evening was the signing of the ‘Believe Wall’, which allowed
guests to state their reasons for believing in Africa.
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| A MODEL |
According
to Olufemi Ashipa, the Brand Manager, Coca-Cola, “the youths of Africa have the
manpower, the intellect and resources to change the world. Nigeria is already
taking the world by the storm with great feats being accomplished in the areas
of technology, fashion, business, music, literature and others.”
Consumers not at the event can also participate in the
campaign by sharing their reasons and personal stories of optimism, passion and
belief in Africa on the Coca-Cola Nigeria Facebook page https://www.facebook.com/cokenaija
or Twitter @CocaCola NG
THE
main hall of Habour Point, Victoria Island, Lagos, was last week filled to its
capacity with guests, including students, who stormed the facility for
Coca-Cola’s latest continental campaign titled, A Billion Reasons to Believe in Africa.
The global campaign, which sees
happiness in everyday occurrences in the society, seeks to celebrate and
highlight the positive sides of Africa.
